# Sell launch videos to brands

> A freelancer charges $500 to $5,000 for a 30 to 60 second launch video, and a studio more. With Opus Motion you make that level of video from the brand's own website, export it without a watermark, and the license covers your clients.

An example, not a promise: what you earn depends on the clients you find and the price you agree.

[Find a template](https://opusmotion.com/templates) · [See the Pass](https://opusmotion.com/pass)

## Made with Opus Motion templates

Each of these came out of a template filled with the brand's own public website and material. The same template takes your client's.

- SpaceX: [the template](https://opusmotion.com/templates/mission-reel.md)
- GoPro: [the template](https://opusmotion.com/templates/twist-launch.md)
- MasterClass: [the template](https://opusmotion.com/templates/words-behind.md)
- Lamborghini: [the template](https://opusmotion.com/templates/supercar-launch.md)

These brands didn't commission or endorse these videos; they show what a template does with a brand's own material.

## What a brand pays, and what it costs you

### What brands pay

- **$500 – $5,000**: a freelancer, for a 30 to 60 second launch video
- **$1,500 – $15,000**: a studio or an agency

### What it costs you

- **$0**: a free template, exported in 1080p with no watermark
- **~$17**: a premium template, paid once per export
- **$49 a month**: the Pass: 15 premium exports every month

### An example

Two clients a month at $500 each is $1,000, against $49 for the Pass. A single $500 client covers a whole year of it on the yearly plan ($468).

### Where the market prices come from

- [Flowjam, How much does a launch video cost in 2026](https://www.flowjam.com/blog/how-much-does-a-launch-video-cost-2026): freelancer-led, 30 to 60 seconds: $1,500 to $5,000; studio-led: $5,000 to $15,000.
- [Forkoff, What a launch video costs in 2026](https://forkoff.xyz/blog/viral-launch/what-a-launch-video-costs-2026): one editor, simple edit or short explainer: $500 to $1,500; mid-market studio: $1,500 to $10,000.
- [Vidico, Promo video cost in 2026](https://vidico.com/news/promo-video-pricing/): a 30-second promo: $1,200 to $3,000; freelancer or small team: $1,000 to $5,000.

## Four steps, from the first pitch to the invoice

1. **Pick brands that are launching.** Startups launching on Product Hunt, apps with a new version, a shop with a new product. A launch is a deadline, and a deadline is when a brand pays for video.
2. **Make the video before you pitch.** Paste the brand's website: the template comes out with its logo, colors and words. Sharpen the texts and add their real screens or photos.
3. **Send the video, not a proposal.** A finished video in their colors says more than any deck. Offer both formats: 16:9 for the site and YouTube, 9:16 for Reels, TikTok and Shorts.
4. **Deliver and charge.** Export it in 1080p with no watermark and hand over the MP4. Agree on the price and one round of changes before you start.

### A first message that works

Short, about them, with the video already made.

> Hi {name}, I saw {brand} is launching {product}. I made a 30-second launch video in your colors: {link to the video}. If you like it, it's yours for ${price} in 16:9 and 9:16, with one round of changes.

## Videos every brand needs, again and again

- [Launch videos](https://opusmotion.com/c/launches.md): A product, an app or a new version, cut to music.
- [Product spotlights](https://opusmotion.com/c/products.md): One feature, one screen, one message.
- [Logo reveals](https://opusmotion.com/c/logos.md): Openers for their videos, Reels and decks.
- [Kinetic titles](https://opusmotion.com/c/titles.md): An offer, an announcement or a headline in their colors.

## You sell the videos, not the templates

**You can:**

- Make videos for your clients and charge what you agree with them.
- Let them use the videos anywhere: ads, social media, their website, presentations.
- Edit the exported video further in your own tools.

**You can't:**

- Resell the templates themselves, their files, graphics or music apart from your video.
- Resell access to Opus Motion, or share one Pass between several people.

[Read section 7 of the Terms](https://opusmotion.com/terms.md)

## Questions

### Can I charge clients for videos I make with Opus Motion?
Yes. The license on every export covers commercial use and work for your clients (Terms, section 7). You set your own price.

### Do exports have a watermark?
No. Free and premium exports come out clean, in 1080p, with no Opus Motion signature.

### Do I need the Pass?
No. Free templates cost nothing and premium ones are paid once per export. The Pass makes sense when you deliver several premium videos a month.

### How much should I charge?
Published 2026 price guides put a freelancer's 30 to 60 second launch video at $500 to $5,000, and a studio's at $1,500 and up. Many start lower to win the first clients and raise the price as their portfolio grows.

### Can I use a brand's logo in a sample video?
For a pitch to that brand, use its own public material and say it's a proposal. Publish or deliver it only with the client's OK.

### Can I resell the templates?
No. You sell the videos you make, not the templates, their files or access to Opus Motion.

### Can I earn by recommending Opus Motion instead?
Yes. The affiliate program pays 30% of what the people you bring spend in their first 12 months.

## Start with a free template

Paste a brand's website and see their launch video before you write the first message.

[Find a template](https://opusmotion.com/templates) · [Or recommend it and earn 30%](https://opusmotion.com/affiliates)
